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🗣️ Transcript

Welcome back! I hope you had fun in the last module channelling your inner Tom Cruise and creating a clear mission for your course.

It could be to scale your service business, create an entry level product or generate some passive income.

Just remember, your mission guides the type of course you’ll create, tells you what else needs to be in place for success and keeps you motivated and on track.

In this module, Targeting Your Market, we’re moving from the “why” of your course to the “who” – who specifically it’s designed to help.

Because whatever course mission you choose, you’ll struggle to succeed unless you can enrol enough of the right people as students.

So we need to get some more definition around who they are, what they want, and what’s keeping them stuck.

Are you ready to get started? Awesome! See you in the first lesson.