đź“‹ Instructions

You’ll follow the steps from the preceding lessons to start building awareness for your beta course launch and begin collecting names of potential students.

👣 Steps

  1. Make a list of people you already know who might be a good fit for your beta course, including the best channel for making contact with them.
  2. Using the templates provided, reach out to each person to tell them about your beta course, and add any “hand raisers” to a simple list.
  3. Create a “self-service” interest list using Google Forms or by creating an email sign-up form on a platform like ConvertKit.
  4. Using ideas from the “ideas for talking about your beta” resource, plan a simple campaign for promoting your course and the problem it solves, e.g., one social post a day for two weeks. Send interested people to your self-service interest list or keep track of people who show an interest.

🛠️ Resources